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Sales-Psychology

Sales Psychology answers the question – What goes on inside people’s minds and how does it affect the sales process or the buying process? Perception, Attention, Language, Memory, Thinking, and Consciousness are covered in this section.

Content Strategy

5 Topics That Sellers Should Write About

Every real profession demands that its members read to remain relevant. Their members research topics including the latest trends, industry obligations, case studies and research findings. Those within their ranks who are respected most are the ones who develop insights, achieve the best results and publish their findings.
Basic Science

The Science of Basic Selling Skills

The basics, whilst important, are certainly no longer enough for the salesperson of the future to hang their hat on. The Connection Economy or the Imagination Era are fundamental.

Speak to Me – Personalisation in Sales

Technology provides a myriad of tools that allow you to aggregate information and then find relevant content to share. Know your customers, know what drives and motivates them and truly know what information they engage with best.
Covid face masks

Buyer Behaviour Trends And The Impact Of COVID

The retail industry is going through a wave of transformation and will never be the same. Unprecedented external factors have contributed for a data-driven, digital first, unified future.

How Does Ego Cost You Business, Relationships And Results?

Your Ego impacts business, relationships and results. Do you have the desire, or commitment, to shift the way you think about yourself?
Winning

8 Things You Should Make Instead of Excuses

There is something very human about making excuses for our failures. Our egos try to protect themselves by placing the blame somewhere else, somewhere far away from us.
Batman

5 Strategies To Handle Intimidating Prospects

Batman or High D’s are not intentionally unkind or rude. Their bark is often worse than his bite. If you respect them and meet their expectations, they will probably do business with you and become a life long client.
Butterflies

How This Crisis Will Change You

We are in the middle chapters of our continuing crisis. Pundits and prognosticators are suggesting that our lives will never be the same, that we will be changed, altered by the events of our time, as were our parents, grandparents, and our ancestors. If this is true, then we should decide for ourselves what those changes might be.
Happiness 2

Authentic Happiness in Sales

Mental health and wellness are critical issues for Australian society. Being extremely successful in sales can look wonderful from afar, but the reality can be very different.
Toilet Paper

Toilet Paper Crisis, Coronavirus and Sales Psychology.

We all know that panic buying 108 rolls of toilet paper is a dumb thing to do. Yet, this is precisely what many people are doing; people who are otherwise typically quite sane and intelligent.