Sales-Psychology

Customer-Centricity creates positive Customer Experiences. In other words, for customers to perceive a business as being customer-focused it needs to be structured and managed like Jeff Bezos says, i.e. with the customer in mind.

Never fear what you will lose. Fear instead only, the opportunity cost of not giving every moment of your sales day and life your absolute all! What do you fear? Where does your gut instinct take you? What would you do if you knew you couldn't fail?

As Sales and Marketing adapt to new market realities and opportunities, they are often presented with a choice regarding their operational structure: either they continue to operate in discrete silos or they adapt to cooperate in ways that will not only make them more alert to their changing markets and customers.

Possessing an effective and professional business introduction that spells out clearly and succinctly the benefits that we bring to our buyers is now more essential than ever. If those benefits are also quantified then that's even better. So, why do many businesses and their salespeople turn off their prospects, right from the first contact?

The days of the charismatic but tactical salesperson are getting behind us, particularly in B2B sales. A winning personality still goes a long way, but today’s buyers aren’t looking for slick pitchmen.

Success starts and ends with your thinking, change your thinking and you change your results.

It’s better to be prepared and not have an opportunity then have an opportunity and not be prepared.

Your mindset determines your results. Decide if you are in charge of your outcomes.

First impressions do count. The psychology of consumerism tells us that the initial impact of a brand, a colour, a physical layout and a welcoming employee can never be understated.

A career in sales is tough and you can’t afford to take yourself too seriously. Here is what salespeople can expect in their sales career.